According to the latest statistics, the cannabis edibles market is set to increase at a compounded annual growth rate of 25% for the next five years. A fast growing segment within the edibles vertical is that of cannabidiol (CBD) infused edibles. Hemp CBD Gummies, CBD Soft Chews, CBD hard candies, CBD infused beverages, CBD chocolates, and CBD infused cookies, cakes and other food products are set to dominate the marketplace as hemp products continue to grow at an astounding rate. But not all edibles are created equal and the way an edible infused with hemp CBD oil is prepared could mean the difference between a product that actually works and one that does nothing.

The most common, cheapest, and easiest way to get a hemp CBD edible product onto the market is to simply spray it down and coat it with CBD oil. For example, a vast majority of the CBD gummy bears and CBD gummy drops currently for sale are simply rolled in a mixture of sugar and CBD isolate. They taste great and they are cheap because the CBD “manufacturers” of these products purchase the gummies in bulk quantities from reputable companies that actually make great gummies. The problems, however, arise when the purported “CBD manufacturers” then throw the gummies into the mixture of CBD powder and sugar and call it a day. Coated or sprayed edibles do not compare in quality, efficacy, and shelf life to edibles products that include the active cannabinoid compound in the actual mixture of ingredients that are then turned into the final finished product.

Here are the top 3 reasons why edibles that are actually infused, are better than edibles that are coated or sprayed:

1. Edibles that are actually infused, will test more accurately than a product that is coated or sprayed. A hemp CBD oil or THC oil product that is coated will never test accurately and that could spell disaster for a brand that gets tested by a regulatory agency.

2. By infusing a marijuana or CBD edible, the active cannabinoid compound has a much longer shelf life because it is much better protected from light and heat. Cannabinoids are sensitive to light and heat and any prolonged exposure to the elements will surely result in the rapid breakdown of the compound. This means that your CBD or THC product will be much less effective because it contains a significantly less amount of the active cannabinoids that you are paying good money for!

3. Edibles that are infused are more accurately dosed. This means that consumers have a much better chance of getting what they pay for, rather than a cheap rendition meant to simply take advantage of the cannabis hype and profit margins.

Consumers looking for the best infused edibles should always seek a reputable manufacturer or distributor of CBD or THC oil who can provide certificates of analysis proving the potency of the CBD or the THC in the product. Simply buying a product that claims to be infused is not enough to ensure you are getting what you are paying for. Consumers of these products should be wary of gummies or candies that are “dusted, “rolled”, or “sprayed” with CBD isolate and sugar or THC and sugar because they simply do not work like a product that is truly infused during the manufacturing process. And yes, infused edibles containing CBD or THC tend to be more pricey, but you absolutely get what you pay for and the proof is in the product!